If you make what you sell — beadwork, baked goods, tailored pieces — pricing can feel like guesswork. Price too low and you're working for nothing; price too high and buyers scroll past. Here's a simple way to land somewhere that actually works.
1. Add up your real material cost
Every input counts, not just the obvious ones. Fabric or ingredients are easy to remember, but thread, packaging, delivery bags, and even the data you use to reply to buyer messages all add up over a month. Track them for a few weeks and you'll usually find your “material cost” was higher than you thought.
2. Pay yourself an hourly rate, even roughly
Decide what an hour of your time is worth and multiply it by the time a piece actually takes, including the fiddly parts — packaging, back-and-forth with a buyer, delivery drop-off. It's tempting to skip this step, but it's usually the difference between a business and a favour.
3. Look at what's already selling nearby
Browse a few similar stores on bSuite Plus Discover in your category. You're not copying their price — you're finding out what buyers already expect to pay, so your own price doesn't come as a surprise.
4. Build in a little room, not a lot
A common mistake is pricing so tightly that one refund or delivery mishap wipes out the profit. Add a small buffer — even 10–15% — on top of your cost-plus-time number.
5. Use “chat for quote” for anything custom
If a piece changes significantly depending on size, fabric, or design, don't force it into a single fixed price. List it as “chat for quote” instead, so you can price each order properly once you know what the buyer actually wants.
Pricing is rarely a one-time decision — revisit it every few months as your costs and demand change. The goal isn't the lowest price in your category, it's a price you can repeat comfortably, order after order.
